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Neuro-Linguistic Programming
Research Data Base [ Glezer L, 2009. | Id:575 ]

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Glezer L S, Jiang X, Riesenhuber M: Evidence for highly selective neuronal tuning to whole words in the "visual word form area". Neuron 62(2): 199-204, 2009.

Abstract: Theories of reading have posited the existence of a neural representation coding for whole real words (i.e., an orthographic lexicon), but experimental support for such a representation has proved elusive. Using fMRI rapid adaptation techniques, we provide evidence that the human left ventral occipitotemporal cortex (specifically the "visual word form area," VWFA) contains a representation based on neurons highly selective for individual real words, in contrast to current theories that posit a sublexical representation in the VWFA.


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