Abstract: NLP theory suggests that each person has a preference for 1 of the 3 primary senses: visual, auditory, or kinesthetic. 120 undergraduates were presented with 3 methods of identifying their PRS, which included an interview, a word list, and a self-report. Results do not confirm that PRS can be accurately assessed using these 3 methods. (18 ref) (PsycINFO Database Record (c) 2005 APA, all rights reserved).